Home MediaLit Moments The "Franken-Foods" Debate

The "Franken-Foods" Debate

E-mail Print PDF

Since the late 1990’s, heated debate has swirled around the introduction of genetically engineered strains of staple food crops such as rice, corn and soybeans.  Proponents argue that these strains are resistant to cold and drought, can reduce pesticide use, and that some strains, like “golden” rice, can stave off malnutrition among human populations largely dependent on a single crop.  Critics argue that the safety of these foods for human consumption has not been completely established, and that unintended interbreeding with adjacent indigenous crops could threaten the biodiversity of our food supply.  While genetically engineered foods are now an industry standard, controversy has continued apace.  In 1997 and 2003, the European Union passed legislation requiring labeling of genetically modified (or GM) foods, and calls for labeling to continue in the United States.

Many anti-GM foods activists dubbed them “Frankenfoods,” and some newspapers, such as Britain’s Daily Mail, conducted entire campaigns against them.  The editorial cartoon included here is from the pages of the Daily Mail.  In this MediaLit Moment, your students will discover the power of visual humor to deliver a political message.      

Ask students to identify the point of view represented by a political cartoon.

AHA!:  This cartoon isn’t just funny, it’s asking me to take sides in a political argument!

Key Question #4:  What values, lifestyles and points of view are represented in or omitted from this message? 

Core Concept #4:  Media have embedded values and points of view

Grade Level:  10+

Materials:  Political cartoon  --  to access click here for PDF of Science newsletter (page 12).

Note: Questions for Discussion and Further Questions for Discussion are partially adapted from material in Developing Scientific Literacy:  Using News Media in the Classroom, reviewed elsewhere in this issue. 

Questions for Discussion:  What issue is this cartoon about?  Do you think the cartoon is in favor of GM food or against GM food?  Why do you think this?  Is the cartoon fact or opinion?  What opinion or viewpoint is the cartoon communicating? 

Further Questions for Discussion: 

Key Question #5:  Why is this message being sent?

Core Concept #5:  Most media messages are organized to gain profit and/or power

 

Tell students that this cartoon was part of a newspaper campaign against GM foods, then ask students: why would a news source create a campaign for or against an issue?  Do you think it’s possible for an editorial cartoon to show readers different sides of an argument?   

Extended Activity for Science Teachers   (from Exemplar in Scientific Literacy, pps. 130-134) Students are reminded that in both the article and editorial cartoon, the newspaper provided us with information that supported only or predominantly one side of the argument in the GM debate.  However, if we are to make up our own minds we need to seek out and consider all sides of the argument.  How might we find out the arguments both in favor of and against growing GM crops and selling GM food?Working in groups, students explore one or two information sources relating to GM food (interesting examples may be drawn from scientific societies, environmental groups, the BBC, etc.) and compile a list of advantages and disadvantages of growing GM crops for food or other purposes.  As a class, they collate the results of their research.  Finally, in whole-class discussion, students evaluate the advantages and disadvantages of the diverse resources they consulted as sources of information.   

The Five Core Concepts and Five Key Questions of media literacy were developed as part of the Center for Media Literacy’s MediaLit Kit™ and Questions/TIPS (Q/TIPS)™ framework.  Used with permission, © 2002-2008, Center for Media Literacy, http://www.medialit.com

Last Updated ( Thursday, 10 September 2009 10:16 )  
Previous Issues:

 21st century skills
 a day in the life of a media literacy educator
 a year in review 2014
 a year in review december 2012
 advertising consumer debt and media literacy
 anytime anywhere learning
 artificial intelligence- a new mil application
 big data
 body image and media literacy
 bots terrorism and media literacy
 building a strong foundation
 cell phones as learning tools
 change management in schools
 children and media literacy part 2
 children and media literacy
 citizen journalism
 citizenship in the digital age part 2
 citizenship in the digital age
 cml media literacy trilogy
 comics and media literacy
 community media
 confirmation bias and media literacy
 copyright and media literacy
 covid 19 - shaking up education and family life
 criteria for media literacy instruction
 crowdfunding and media literacy
 data representation and media literacy
 digital britain
 documentary film and media literacy
 education and creative economy
 education creative economy australia
 empowerment theory practice activism
 esl and media literacy
 fair use for media literacy
 faith and media literacy
 frameworks for inquiry
 gender representation media
 global citizenship media literacy
 global education
 globalization
 heuristics nudge theory and the internet of things
 history of media literacy
 institutionalizing media literacy through legislation
 leadership elizabeth thoman
 len masterman and the big ideas of media literacy
 libraries museums and informal learning
 maps and media literacy
 media and body image
 media and information literacy
 media and information literacy part 2
 media deconstruction as essential learning skill
 media literacy computational thinking
 media literacy risk assessment
 media literacy and 21st century skills
 media literacy and arts education
 media literacy and common core
 media literacy and human rights
 media literacy and masculinity
 media literacy and media businesses in the post-soviet baltics  a strategic defense priority
 media literacy and media construction
 media literacy and nutrition
 media literacy and personal data management
 media literacy and pharmaceutical advertising
 media literacy and science
 media literacy and student empowerment
 media literacy and the environment
 media literacy and video games
 media literacy early childhood education
 media literacy for grown ups
 media literacy in the community
 media literacy june 2019
 media literacy march 2021
 media literacy may 2019
 media literacy november 2019
 media literacy pioneers
 media literacy policy and legislation
 media literacy q1 2020
 media morals and empowerment
 media representation lgbtq
 media violence and media relationships
 media violence
 mobilizing for media literacy
 monsters and media literacy
 new curriculum and media literacy
 online privacy and media literacy
 online safety
 parents and media literacy
 participation in what
 professional development for media literacy
 propaganda and media literacy
 public health and media literacy - march
 reality tv and media literacy
 redefining school communities
 research media literacy
 responding to racism and stereotypes in media
 self representation and media literacy
 sexism in media
 social networking
 sports and media literacy
 systems thinking and media literacy
 teaching healthy skepticism
 television and media literacy
 the mediated city and the public
 the role of journalism in society
 trust through technology
 us department of education
 voices of media literacy- guillermo orozco gomez
 what media literacy is and is not
 whats in a name
 where are we now institutionalizing media literacy
 whom do we trust the people
 youth participation in media literacy

CONNECTIONS